Shiny Objects versus Business Fundamentals

Back at school, we had a standard, compulsory curriculum and then extra-curricular, optional activities. Could benefit from applying the same approach to business…especially if you suffer from shiny object syndrome (signing up to ALL the things)? Here’s a way to manage shiny objects versus business fundamentals. Business First and most important you have your compulsory …

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Shiny Object Syndrome

When you’re still figuring out what works for your business it can be tempting to try everything. Because there are so many different strategies and ideas available. So many shiny objects. And signing up for them all that’s shiny object syndrome! There is an endless supply of masterclasses, challenges, webinars, books, courses and events teaching …

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